About the project

Details

Logo and brand identity
Style guide
E-commerce website design
(Figma prototype)
Email template
Sweepstakes campaign
Social media
Marketing collateral

Rugs.Shop wanted a fresh look across the whole brand. I designed a new logo, a brand style guide, a full e-commerce website, and a set of email, social, and campaign designs that all work as one system. I continue to design their digital campaigns today.

Branding